P2: EXPLAIN THE CHANGING MEDIA MARKETPLACE AND HOW THIS HAS PROVIDED THE OPPORTUNITY FOR THE PROPOSED NEW PRODUCT.
Facebook
MTV
This research I have done above helps with my product because I planning on combining these to industries (social media and music) therefore doing this research gives me an invite as to how both industries work in terms of budget, the individual audiences, how each industry evolved over time and how to launch a product using both of the industry platforms.
P3: DESCRIBE ROLES REQUIRED TO SUPPORT THE CONTENT WITHIN THE PLANNED PROPOSAL.
M2: Compare traditional media roles with new emerging roles and the impact this has had on your product proposal.
D1: Evaluate the evolution of historically large corporations to meet the challenges of a converging media market.